Bollington declared ‘Outstanding’ by IIC for second year running

Rob Applin and Rachel Aston

Bollington Insurance is proud to announce that we have recorded ‘outstanding’ customer service levels under the independent Investor in Customers (IIC) assessment process. It is the second year in a row that Bollington has achieved the accolade, having picked up 'outstanding' status at the first attempt 12 months ago.

There were consistent increases in both staff and customer scores since our last assessment this time last year. Particular highlights were in the areas of ‘communication’; ‘easy to do business with’ and ‘right first time’ which all achieved the highest rating of 'exceptional.'

Comments from customers included: “The service is personal and friendly. Bollington staff definitely go the extra mile if they can do anything to help”; “I have been with Bollington for many years and I am very happy with their service”; “I have used Bollington for around 4 years. I have already recommended them to other people because of how they treat their customers” and “In a competitive market, Bollington really make that extra effort for customers.”

IIC is an independent assessment organisation that conducts rigorous benchmarking exercises. These exercises determine the quality of customer service and relationships across a number of dimensions, including how well a company understands its customers, how it meets their needs and how it engenders loyalty. IIC also compares and contrasts the views of staff and senior management to identify how embedded the customer is within the company’s thinking.

Tony Barritt, Managing Director of IIC, commented: “The management team at Bollington clearly recognise the importance of delivering an excellent customer experience – first time, every time. This is reflected in the feedback from both their customers and staff that shows that they really do practice what they preach.”

Chris Patterson, Group Managing Director at Bollington, commented: "It is great to be recognised as offering 'outstanding' service for the second year running by IIC, and to see a further leap forward in customer satisfaction scores over the past 12 months.

"Our company operates with the core principles of innovation, customer centricity and excellence at the heart of what we do. The latest review shows that we are making constant progress in delivering a quality service that is aligned to those values, and we look forward to continually improving our service proposition across the board.”

Pictured with the award from the IIC are Rob Applin, Operations Director and Director of Marketing & Communications, Rachel Aston.